Blog
Insights on agency profitability, operations, and growth.
8 Vital Agency Metrics & KPIs to Improve Profitability
Read this complete guide on the 8 most important agency metrics and KPIs your agency should be tracking to help improve profitability.
The Strategy Behind Defining your Reputation as an Employer, with Bryan Adams – Episode 93
This week, Marcel chats with Bryan Adams, as they delve into the strategy behind defining your reputation as an employer.
How to Extract Yourself from Running an Agency, with Brad Smith – Episode 92
This week, Brad Smith of Wordable fame is on hand to discuss how to extract yourself from running an agency.
The 5 Exits to Help Scale Your Agency, with Mandi Ellefson – Episode 91
This week, founder of Hands Off CEO and creator of Scale to Freedom, Mandi Ellefson, discusses how to scale your marketing agency.
How to Build a Productized Service Business to Sell, with Tyler Gillespie – Episode 90
Tyler Gillespie of Productized.Services outlines how best to build a productized service business with the intention of selling it.
How to Develop a Strategic Plan to Grow Your Agency, with Jon Morris – Episode 89
In this episode of APP, Jon Morris of Ramsay Innovations joins Marcel to outline how you can develop a Strategic Plan to grow your agency.
How to Increase Your Profit While Working Less Hours, with Mike Moll – Episode 88
In this episode of APP, Mike Moll of Market Me joins Marcel to outline how you can increase your profit while working fewer hours.
Improving Client Retention, with Shaun Clark – Episode 87
In this episode of APP, co-founder and CEO of HighLevel, Shaun Clark, discusses client retention and automation to increase profitability
How to Build an Agency for Financial Freedom, with Pia Silva – Episode 86
In this episode of APP, Pia Silva of the No BS Agency Podcast joins Marcel to outline how to build an agency for financial freedom.
The 4 W’s for Transitioning from a Freelancer to an Agency, with Tim Kilroy – Episode 85
In this episode of APP, Tim Kilroy joins Marcel to outline how to utilize The 4 W's for transitioning from a freelancer to an agency.
How to do Personalized New Business Outreach at Scale, with Dan Englander – Episode 84
In this episode of APP, Dan Englander of Sales Schema joins Marcel to outline how to orchestrate personalized new business outreach at scale.
How to Perfect the Client Onboarding Experience, with Taylor McMaster – Episode 83
In this episode of APP, Taylor McMaster of DOT & Company joins Marcel to outline how best to perfect the Client Onboarding Experience.
